
Preproduction.studio brings every step of commercial film preproduction — discovery, script writing, client feedback and production planning — into one connected workflow.
AI automates the repetitive work, so you can focus on creating your best work.
Built by commercial producers and directors.

Product demo
In this short demo, founder Brend walks you through the platform in broad strokes, so you can see exactly how it works.
How it works
Discovery
Every project starts by collecting everything needed to move into production.
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Record online and in-person client meetings with automatic transcription
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Gather project goals, audience, messaging and client requirements
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Research the client’s website
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Collect logos, fonts and brand guidelines
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Keep everything organised inside one project
Result
A complete creative brief without manual note-taking or scattered information.
AI Script Writer
Write the first draft using everything collected during discovery.
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Trained on more than 500 premium brand films created by professional producers and directors
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Uses meeting transcripts, website research and onboarding information
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Incorporates the client’s own language
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Additional production formats coming soon
Result
A script that reflects the client and gives your team a strong starting point.
Client Portal
A better experience for your clients. They always know where to review, comment, approve and complete outstanding tasks.
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Review scripts and production plans
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Leave feedback exactly where it belongs
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Approve sections and complete outstanding tasks
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Automatic reminders for pending feedback and approvals
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Apply approved feedback with a single click
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Automatically update the production plan when changes are made
Result
All feedback stays together. Nothing gets lost. Everyone works from the latest version.
AI Production Plan
Once the script is approved, the platform automatically builds the production plan.
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Generate shot lists, scene blocks and production schedules
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Automatically schedule scenes and shooting blocks
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Uses information from the client meeting to organise the production day
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Takes client preferences and production constraints into account
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Rearranges the production plan automatically when changes are made
Result
A complete production plan that’s ready for production and stays up to date throughout the project.
One platform

None of these tools are bad. They were simply never designed to work together.
8
Tools replaced
6.5
Hours saved per project
±€500
Back per project
Based on 6.5 saved hours at an average €75/hour producer rate, calculated from our own productions at Dutchman Media — time you can spend on billable work instead. We’ll validate these numbers with beta users as the platform grows.
Every production starts in one place and stays there.

The team
Preproduction.studio started inside Dutchman Media. Over the years we’ve produced hundreds of commercial films for clients including the Dutch Football Association (KNVB), KLM, Premier Padel and many others.
Those productions shaped the workflow behind this platform. Every project taught us something: where feedback gets delayed, how planning changes, which information is easy to lose, where producers spend time that could be spent elsewhere.
We’re now opening that workflow to other production companies — to validate it in different environments and continue improving it together with our beta users.




Productions by Dutchman Media — KNVB, KLM, Premier Padel
For teams that care about quality
Preproduction.studio is for production companies and creative agencies that care about quality — teams that are done with messy preproduction and know that better preparation leads to better productions.
Want to become a beta user? Just send Brend a message on WhatsApp — with your name, your company’s website and a bit about the work you make. He’ll get back to you personally, so you talk directly to the founder and have his full support throughout the beta.
Message Brend on WhatsApp

preproduction.studio
A Dutchman Media company









